What would make a distillery want to do this?
I don’t know why I had such a hard time drafting this letter. Maybe because I’ve never written a letter like this before?? 🙂
Dear Distillery Owner:
Host an event at your distillery to get more customers, get publicity, and share the work and products that you are passionate about.
Bring, to your distillery, a simple production of a funny, thoughtful play about distilling. Invite your customers, your sponsors, your investors for a fun evening of sampling your products, purchasing your products, and getting to know your distillery.
I am organizing performances of a play of mine, “Lessons from the Still,” to tour a few distilleries in the Puget Sound region. “Lessons from the Still” is about pride in distilling and defying authorities. In the play, a small convent of nuns run a still during Prohibition, to keep their convent in business and to make liquor that won’t poison and kill people who drink it.
The tour is limited to one distillery in Seattle, one in Woodinville, and one on Bainbridge Island.
The performance needs space for six actors, no special lighting. The available dates are Fridays and Saturdays, October 21st & 22nd, October 28th & 29th, and November 4th & 5th. The performance lasts about an hour and 15 minutes. We can start anytime between 7:00 and 8:00.
You set the ticket prices, and – of course – keep all profit from liquor sales.
My prices are a 60/40 split of the ticket revenue per show, with a $500 minimum.
I am a playwright and producer in Seattle. I have been writing for five years and producing for nine years.
You can reach me at…
Notice I changed the name of the play
Here’s why doing some background reading is a good idea. Apparently “moonshine” is a dirty word to modern-day craft distillers.
So I’m going to call the play “Lessons from the Still” for this part of my campaign.